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2 hours ago, Yuzurella said:

These pics are from 2013 to 2022. In most cases, it's impossible to say which ones are more recent and which ones are older. The app can certainly not tell Yuzu's age correctly. If you ask me, it would be a really bad idea to train an age app with Yuzu pics. :tumblr_inline_mqt4grU8ua1qz4rgp:

At least the app is more consistent with gender nowadays. The year that the photo was taken can only be deduced from the outfit. Poor struggling age app

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It looks like both unicorns from Tohoku will soon be representing Kose Corp.

 

The Mainichi

December 27, 2022

 

https://mainichi.jp/english/articles/20221227/p2a/00m/0bu/015000c

 

The Yomiuri Shimbun

December 27, 2022

 

https://japannews.yomiuri.co.jp/business/companies/20221227-79703/

 

Major league star Shohei Ohtani will be pitching cosmetic products under the terms of a global advertising contract he will soon sign with cosmetics giant Kose Corp., the company has announced.

 

Kose said that Ohtani, who has achieved world stardom as a two-way star for the Los Angeles Angels, fits the image that the company is looking for as a personality who transcends borders, genders and generations.

 

The company plans to start using the 28-year-old Ohtani in advertisements from January next year. In addition to being the general face of the company, he will be featured in brand ads for its sunscreens and lotions.

 

As more people become concerned with beauty care, demand for skin care products and other cosmetics is growing among men and women alike.

 

Kose derives about 40% of its revenue from overseas sales, and the company is relying on Ohtani's name-brand value around the world.

 

I would have loved Yuzu to be the global face of Kose. This position is tailor-made for Yuzu – "the image that the company is looking for as a personality who transcends borders, genders and generations," but it's difficult for a niche sport like figure skating to compete with American Major League Baseball for a global reach. If not Yuzu, I am happy that Shohei Ohtani was chosen. Shohei Ohtani and Yuzuru Hanyu share many characteristics, including good looks, great winning smiles, charisma, sense of humour, generosity, humility, total uncompromising dedication to their disciplines, 'hate-to-lose', always want to win mentalities, and being G.O.A.T.s in their respective sports.

 

The article says that Kose derives about 40% of its revenue from overseas sales which it hopes to cover with Shohei. With Yuzu covering the home front and Asia with Sekkisei, Kose has a very profitable future indeed.

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2 hours ago, Geo1 said:

It looks like both unicorns from Tohoku will soon be representing Kose Corp.

 

The Mainichi

December 27, 2022

 

https://mainichi.jp/english/articles/20221227/p2a/00m/0bu/015000c

 

The Yomiuri Shimbun

December 27, 2022

 

https://japannews.yomiuri.co.jp/business/companies/20221227-79703/

 

Major league star Shohei Ohtani will be pitching cosmetic products under the terms of a global advertising contract he will soon sign with cosmetics giant Kose Corp., the company has announced.

 

Kose said that Ohtani, who has achieved world stardom as a two-way star for the Los Angeles Angels, fits the image that the company is looking for as a personality who transcends borders, genders and generations.

 

The company plans to start using the 28-year-old Ohtani in advertisements from January next year. In addition to being the general face of the company, he will be featured in brand ads for its sunscreens and lotions.

 

As more people become concerned with beauty care, demand for skin care products and other cosmetics is growing among men and women alike.

 

Kose derives about 40% of its revenue from overseas sales, and the company is relying on Ohtani's name-brand value around the world.

 

I would have loved Yuzu to be the global face of Kose. This position is tailor-made for Yuzu – "the image that the company is looking for as a personality who transcends borders, genders and generations," but it's difficult for a niche sport like figure skating to compete with American Major League Baseball for a global reach. If not Yuzu, I am happy that Shohei Ohtani was chosen. Shohei Ohtani and Yuzuru Hanyu share many characteristics, including good looks, great winning smiles, charisma, sense of humour, generosity, humility, total uncompromising dedication to their disciplines, 'hate-to-lose', always want to win mentalities, and being G.O.A.T.s in their respective sports.

 

The article says that Kose derives about 40% of its revenue from overseas sales which it hopes to cover with Shohei. With Yuzu covering the home front and Asia with Sekkisei, Kose has a very profitable future indeed.


Both baseball and figure skating  are niche sport in my country haha

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4 hours ago, Geo1 said:

It looks like both unicorns from Tohoku will soon be representing Kose Corp.

 

The Mainichi

December 27, 2022

 

https://mainichi.jp/english/articles/20221227/p2a/00m/0bu/015000c

 

The Yomiuri Shimbun

December 27, 2022

 

https://japannews.yomiuri.co.jp/business/companies/20221227-79703/

 

Major league star Shohei Ohtani will be pitching cosmetic products under the terms of a global advertising contract he will soon sign with cosmetics giant Kose Corp., the company has announced.

 

Kose said that Ohtani, who has achieved world stardom as a two-way star for the Los Angeles Angels, fits the image that the company is looking for as a personality who transcends borders, genders and generations.

 

The company plans to start using the 28-year-old Ohtani in advertisements from January next year. In addition to being the general face of the company, he will be featured in brand ads for its sunscreens and lotions.

 

As more people become concerned with beauty care, demand for skin care products and other cosmetics is growing among men and women alike.

 

Kose derives about 40% of its revenue from overseas sales, and the company is relying on Ohtani's name-brand value around the world.

 

I would have loved Yuzu to be the global face of Kose. This position is tailor-made for Yuzu – "the image that the company is looking for as a personality who transcends borders, genders and generations," but it's difficult for a niche sport like figure skating to compete with American Major League Baseball for a global reach. If not Yuzu, I am happy that Shohei Ohtani was chosen. Shohei Ohtani and Yuzuru Hanyu share many characteristics, including good looks, great winning smiles, charisma, sense of humour, generosity, humility, total uncompromising dedication to their disciplines, 'hate-to-lose', always want to win mentalities, and being G.O.A.T.s in their respective sports.

 

The article says that Kose derives about 40% of its revenue from overseas sales which it hopes to cover with Shohei. With Yuzu covering the home front and Asia with Sekkisei, Kose has a very profitable future indeed.

Sad to report that baseball is not popular in the UK. You are correct though, once Sekkisei launch in the Americas where baseball is popular then the world opens up to a 'cult' beauty brand. Men's skin care is definitely something all beauty brands want to tap into. Hopefully Yuzu will eventually join Shohei promoting healthy skin for all, all around the world. 

Shohei seems like a good sports role model. 

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